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For the team behind Gigil, the start-up advertising agency whose funny and quirky ads are viral gems, it’s the “limits” of advertising that make the creative process fun.
In this episode of Rappler Talk, Gigil founding partners Badong Abesamis and Herbert Hernandez and managing partner Jake Yrastorza talk about the beginnings of the now multi-awarded ad agency, how they’ve adjusted to working during a pandemic, and how they came up with the crazy campaigns of brands like RC Cola, Orocan, and Netflix.
Catch the interview on this page at 6 pm on Tuesday, February 16 or follow Rappler on social media to catch the broadcast live. – Rappler.com
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